May 2012
2 posts
Visualize External Linking Anchor Text
The use of anchor text linking back to a website has been part of the search engine ranking algorithm for a considerable amount of time and is likely to remain so (to some extent) for the foreseeable future. Your website needs a natural looking linking profile in order to avoid any of the recent penalties as a result of the recent search engine updates (Google Panda and Penguin to name a couple).
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Win a Lifetime Subscription to Keyword Eye Pro
We are generous people here at Keyword Eye HQ. We are feeling very generous today because we are giving away a lifetime subscription of Keyword Eye Pro to one lucky winner!
Keyword Eye Pro is an exciting, evolving set of PPC, SEO & social media tools. This competition will give the winner full access for life including any future updates. In addition, the lucky winner will get special...
April 2012
1 post
Free SEO Audit Template using SEOTools for Excel
If you haven’t heard of or used the SEOTools Excel Plugin by Niels Bosma then it’s definitely something worth investigating. It is a powerful plugin containing a number of useful functions to help you collate SEO data. Bringing this data into Excel opens up a vast amount of data handling and analysis possibilities.
Using this plugin we have created a free to download SEO audit...
March 2012
2 posts
Social ads are 55% more memorable
digital-diva:
Nielsen has released the results of a new study showing that social ads are recalled 55% more than those that don’t allow people to share ad content with friends. “Social ads are those served to users who have friends that are fans of or have interacted with the advertised brand and prominently call the relationship out,” Nielsen says, “while non-social ads are served to the...
Extending the Cloud
We have recently added a number of new & useful shortcuts to the right click menu of a keyword within the cloud.
Simply right click on any keyword to open up the menu. Let’s go through each of the items below:
Open in New Keyword Cloud - This opens up a new report in Keyword Eye for the clicked keyword.
Image Search - This opens up a new image report in Keyword Eye for the clicked...
February 2012
4 posts
Skyrocket SEO Software Survey 2012
Skyrocket SEO is a company to look out for in 2012. These guys create great content strategies for companies looking to create a buzz online.
Last year Skyrocket initiated a popular SEO survey for 2011, gathering insightful user statistics on the use of SEO software around the world. Due to the ever changing SEO software market the survey is now being repeated this year. Keyword Eye has been...
Save 15% on entry to SMX London 2012
If we could only attend one search engine conference this year, the Search Marketing Expo in London would be our number one choice. Chaired by Danny Sullivan, undoubtedly one of the most knowledgeable and respected guys in search engine and online marketing, we can’t stress enough how much we have learnt from attending previous conferences. It’s perfect for picking up advanced...
Discover Shared Content on Twitter with Keyword...
We are excited to announce a new social media based report into Keyword Eye Pro.
What does this report do?
This report returns popular and / or recent Tweets containing shared URLs based on your criteria. This criteria can be a keyword or something more advanced which we will talk about later on in this post. In addition to returning just the content of a tweet, this new report also returns...
Adding Keyword Image Search
We have added a small but useful addition to Keyword Eye in both the Basic and Pro plans.
If you right click a keyword within the cloud and click ‘Image Search’ it will return images for this keyword in a new tab directly from Flickr.
Clicking on one of the images will open the full version directly on Flickr.
This addition can:
Act as a source of inspiration for keyword and...
January 2012
1 post
Get PPC Ranking Data for a Domain
We are pleased to announce a new feature to the Domain Ranking Report available within Keyword Eye Pro. It now allows you to get PPC (pay per click) keyword and ranking data for a domain. This report previously returned keyword data based on organic search engine keyword rankings for a domain. Simply enter a domain and the report would return:
Keywords that the domain ranks for
Keyword search...
December 2011
3 posts
1 tag
Using Keyword Eye Pro to find Quick Win Keyword...
Prior to jumping on the “let’s optimize for new keywords” bandwagon, one opportunity that often gets overlooked is “what keywords am I already ranking for?”. Let’s look at it this way - if you can find keywords that you are ranking for on the 2nd or 3rd pages of Google, with a little work you can push these keyword rankings onto the 1st page of Google. This...
1 tag
Google CA added to Keyword Eye
Google Canada (CA) has now been added to both Keyword Eye Basic and Pro plans. Canadian Dollar (CAD) has now been added to Keyword Eye Pro - allowing average cost per click to be calculated for this currency.
1 tag
Introducing Keyword Eye Rewards
We are pleased to announce the introduction of a loyalty scheme to reward our users. It’s a way of rewarding you for coming back, sharing and interacting with us. You may have noticed the ‘Rewards’ button dotted around Keyword Eye recently so this post is designed to introduce the scheme and its benefits.
What is it?
We reward you with points for performing key actions on our...